A showroom is a strategically arranged area
used to display products, and if used correctly, it can prove to be very
beneficial for sales. Showrooms are a common tool for retailers in the home
industry, such as furniture, kitchen and bath, and lighting retailers. For example,
Take a car showroom, you wouldn’t buy a car without seeing if it
has the best windshield wipers and
taking a seat inside. Think of every showroom as a car showroom, allowing a
“test drive” of the product
1. You can actually check the materials for
yourself in contrast to a digital image.
Looking at a digital image, you might love a
certain tile color, you might adore a specific shade of paint, or you might be
attracted at how a bathtub looks like. But that’s not always the case. For when
you see them live, you might be disappointed.
2. You can physically feel and inspect every
display in a showroom.
Not all leather couches feel the same. Each
material feels different depending on who touches it and how they’re made. Some
will feel so rubbery and squeaky, while some will feel too soft and slippery.
3. You will get answers to your questions fast,
and straight from the experts.
There’s always a first time to everything.
Sometimes first times are fun, and sometimes they’re not. Because when you’re
new to something, there’s that dreadful feeling of not really knowing what to
do or where to start.
POST
SALES SERVICES / AFTER SALES SERVICES
After-sales support, sometimes called after-sales
service, is any service provided after a customer has
purchased a product. After-sales support may be provided by a retailer,
manufacturer, or a third-party customer service or training provider.
Typically, examples of after-sales service include support regarding warranty
service, training, or repair and upgrades. Real-time online support includes
email, chat, forums, and a social media interface (and monitoring) that assists
in responding to public complaints and criticisms. This may include handling
returns or repairs. After-sales support may also be considered to be part of a
company's overall marketing strategy.
- After-sales
service is any support provided to a customer after the product or service
has already been purchased.
- Companies use
after-sales support as a business strategy as it typically leads to higher
customer satisfaction, brand loyalty, and even word-of-mouth-marketing.
- Examples of
after-sales service include warranty service, training, or repair for a
product.
FUNCTIONS
OF DEALERSHIP
Dealers are participants in a supply channel, the
distributor usually a wholesaler who sells to dealers and dealers usually
retailers who sell directly to the public. Dealers actually purchase the goods
they sell from the distributor. Distributors maintain parts inventories and the
dealers provide service functions to the ultimate consumers.
A dealership is sometimes called a retail
distributor. It is similar to a distributorship, except that a dealer usually
sells only to the public. Unlike other types of franchisees, including some
distributors, a dealer rarely carries a single product line. Even in the auto
industry, a major dealer will carry competing products, often on the same site,
but these will be differentiated by being each in its own building.
By operating as a dealer for a branded product,
the dealership in effect participates, but at second hand, in the producer's
total marketing scheme—enjoying national advertising support, receiving
training, and taking advantage of incentive programs. By taking part in dealer
groups, dealerships also act as a feedback mechanism for the producer conveying
insights gained by dealing directly with the customer.
FUNCTIONS
OF SERVICE STATION
A place that provides some service, as the repair of
equipment, or where parts and supplies are sold, provided, dispensed, etc.
Automobile Service Stations Offers
There are various kinds of
services that include automobile service station business.
- Car wash
- Mechanical jobs like
the engine, gear, accelerator, shock-absorber, etc.
- Electrical jobs like
horn, light, etc
- Car air conditioner
service
- Wheel balancing and
alignment
- Several oil change
services like engine oil, gear oil, steering oil, etc
- Car body repair
service like painting and denting
- Battery service
- Car body polish service
What is General Garage?
What is Service Station?
What is a
repair shop?
It is an engineering workshop where works not attended in service station will be attended. The specialist repair shops need experts in their particular
line.They usually provide good service in attending to repairs at reasonable charges.
as well as take off the responsibility from the shoulders of the service
station men. Similarly, the electrical repair, radiator repairs, painting and welding jobs
as well as body work can also be send to repair shop.
Difference
between Garage, Service Station and Repair Shop?
S.No.
Garage
Service station
Repair shop
1
In garage replaces and
repairs are carried on by
the skilled workers.
In service station fuel
filling and wat er
servicing facilities are
available. It has a small
workshop to provide
repair for particular
make of vehicle. It may
have sales agency for
particular type of
vehicle.
It is an engineering
workshop. Where
works not attended in
service station will be
attended.
2
Petrol pump, washing
bay, tyre and battery
servicing equipment’s are
available.
All the equipment in the
garages plus small work
shop tools, viz. lathe,
drilling machine, jig sand
fixtures are available.
It has crankshaft
grinding machine, FIP
test bench and
painting shop etc.
3
Generally, garage is
located on main roads.
It is also located on main
roads or nearer to the
highway.
Located on sides of
the highways or main
roads.
|
S.No. |
Garage |
Service station |
Repair shop |
|
1 |
In garage replaces and |
In service station fuel |
It is an engineering |
|
2 |
Petrol pump, washing |
All the equipment in the |
It has crankshaft |
|
3 |
Generally, garage is |
It is also located on main |
Located on sides of |
Layout of
Garage
Layout
of Service Station
ROLE AND RESPONSIBILITIES IF VARIOUS POSITIONS
IN GARAGE/SERVICE STATION/REPAIR SHOP
Master
Auto Service Technician/Auto Service Technician
An
Auto Service Technician Level 5 is responsible for managing range of diagnosis
and repairs with a wide range of specialized repair of mechanical, electrical
and electronic faults.
Mechanic,
Automobile; Mechanic
Automobile
repairs overhauls and services motor vehicles to keep them in good running
condition. Examines vehicle to ascertain nature and location of defects either
by running engine or driving vehicle on road. Dismantles partially or
completely defective unit or parts of vehicle such as engine, gear box, rear
axle, front axle, steering assembly, radiator, etc. according to nature of
repairs to be done, using hoist, jack, pullers, hand tools and other devices.
Measures essential parts like cylinder, bores piston, sizes crank pins etc.
using gauges, micrometer and other precision tools and gets cylinders re-bored,
liners filled, valve seats refaced, bearings re-metalled etc. as necessary.
Repairs or overhauls and assembles engine by performing tasks similar to those
of Mechanic Petrol or Diesel Engine such as replacing defective parts,
scrapping bearings, grinding valves, setting timing, cleaning injectors, tuning
carburettor etc. according to maker's specification. Replaces or repairs defective
parts of gear box, rear axle, steering mechanism etc. and sets them right
ensuring correct alignment, clearance, meshing of gears, specified movements
and operations. Relines and builds brakes, sets wheel alignment, adjust,
steering, clutch, hand brakes etc. fits new or repaired accessories and body
parts, makes electrical connection, and performs other tasks to effect repairs.
Lubricates, joints, tightens loose parts, tests performance of vehicle by
driving on road and makes necessary adjustments to attain desired standard. May
assemble complete vehicle from finished components.
Maintenance
Technician
Service
Workshop; Maintenance Technician maintains and manages tools and equipment used
in the workshop.
AC
Specialist
AC
Specialist is responsible for installing, servicing and repairing an air
conditioning system of a vehicle. The individual also performs routine
maintenance of the various components associated with the air-conditioning
system of the vehicle.
Auto
Service Technician
Mechanic;
Auto Service Technician Level 4 is responsible for the repair and routine
servicing and maintenance (including electrical and mechanical aggregates) of
vehicles.
Test
Technician
Test
Technician is responsible for conducting various types of tests inside the laboratory
as well as supporting on road testing. The role holder is responsible for
setting the test apparatus on the test bench, connecting the aggregates/vehicle
under test to the test bench, support the engineer in taking readings during
tests procedures, making minor modifications to the test setup and keeping the
test areas and apparatus in a clean and working condition.
Fitter
Automobile
Fitter,
Automobile attends to minor repairs to motor vehicles under guidance of
Mechanic Automobile. Receives instructions from Mechanic, Automobile about tasks
to attend. Jacks up vehicle to required height for repair in convenient
position where necessary. Removes nuts and bolts to dismantle parts such as
water pump assembly, fuel pumps assembly, distributor, carburettor, sparking
plugs, starter motors, generator, steering gear, brakes, clutch, transmission
and suspension systems, etc. Grinds valve and decarbonizes cylinder head under guidance
of mechanic and changes oil of engines and transmission system. Tightens loose
parts, lubricates joints, does minor repairs, replacements and adjustments and
performs simple fitting operations such as filing, chipping, grinding etc. May
work in workshops or garage. May drive vehicle on road. May be designated as
SERVICE MECHANIC if engaged in cleaning, polishing, oiling and greasing
vehicles and do minor routine adjustments as included in servicing.
